NIYRAN GILL

IN OUR HANDS

A HSBC CAMPAIGN

In Our Hands was a D&AD project brief inspired by HSBC’s brand promise ‘Together we Thrive’. This campaign roll out focused on bringing to life and illustrating HSBC’s five pillars of human prosperity. The campaign would be rolled out across all UK airports.



As part of the campaign, I created a series of large panel illustrations, each exploring one of the five pillars along with a short animation for social media.


#IN OUR HANDS

A short animation created as part of the campaign to visually showcase how HSBC’s five pillars tie together.


This would also be used as part of the campaign for social media